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3617 Portola Drive, Suite B, Santa Cruz, CA 95062

Artrageous Is a Clothing store with Local Artists Jimbo Phillips and Taylor Reinhold of Made Fresh Crew. We sell clothes, art, stickers, headwear and so much more!!!

220 Mar Vista Drive, SPC 81, Aptos, CA 95003

Hand Crafted home decor, hand made wood burned art, leather tooled apparel, and home goods.

38th and Portola Drive, Santa Cruz, CA 95062

The El Rancho Shopping Center is a long established landmark approximately 21 unit commercial retail center servicing the Pleasure Point & 41st Avenue Area. In addition to a full range of various retail, service, and office units for Coffeetopia, (Local Coffee House), Dunlap Donuts, Dynasty Chinese Restaurant, & Mt. Mike Pizza., the center offers plenty of valuable customer parking.

101 Capitola Avenue, Capitola, CA 95010

Ethos is a low-waste living shop and refillery, we focus on curating refillable and reusable alternatives to disposables that help put an end to throwaway culture. Our work is rooted in our local community to encourage conscious consumerism that is fun, approachable and aligned with our ethos. Here’s to living out our low-waste ethos together! #liveyourethos!

911 41st Avenue, Santa Cruz, CA 95062, USA

24-hour vending machines. Pure water by the gallon. Steam Distilled Drinking Water. We sell bottles, crocks, coolers, filters and systems for home and office. Home of the “Hassle-Free” Delivery and Service. Family owned and operated.
Monday – Friday: 10 a.m.-5 p.m.
Saturday: 10 a.m.-4 p.m.
Sunday: Closed
Vending: Open 24 Hours

1120 Whitewater Cove, Santa Cruz, CA 95062

Handmade jewelry locally made by a small scale metal smith inspired by the beach.


Hip & Chick Organiks is a bath and body shop offering a carefully curated selection of bath, body, candles & gifts created by artisans from California and beyond that complement our own crafted-on-site collection of bath & body products.

925 41st Avenue, Santa Cruz, CA 95683

IronHorse Home is a family owned and operated business that offers a variety of stylish home decor that is both high-end and affordable. With the addition of the Santa Cruz location they have three stores around Northern California, focusing on contemporary furniture that can be customized to fit your home.

3550 Portola Drive, Santa Cruz, CA 95062

Little Red Door is a small sister owned “Pre-Loved” boutique that feature up cycled furniture, home goods, and vintage clothing. In additional to our sustainable goods, we also carry local handmade items such as: jewelry, soap & artwork. Both Marissa & Bell are from Santa Cruz, CA. They started this business in hopes to share their love & passion for a more sustainable way of living… whether that be fashion or interior design! All of the goods in the store are hand picked & carefully curated. I also wanted to mention that I recently met Jeff, who was a delight! He & I spoke about our excitement around community engagement & our hopes to bring more of that back to the Eastside! I previously worked with Cat&Cloud Coffee & helped them with both internal & external events, I love being able to support the vision of bringing people together & helping small businesses flourish. I would love to be considered for this position, and look forward to discussing soon. Thank you for your consideration.
Bell Cisneros
Little Red Door

808 41st Avenue, Santa Cruz, CA 95062

Mini Mint is an earth friendly, modern children’s and lifestyle shop focused on bringing conscious and beautiful products to Santa Cruz mamas. Mini Mint has taken the time to thoroughly research all of our companies to ensure that everything is safe, eco/socially friendly and fun. We work with other mama makers, local artists and socially responsible companies so that you can feel confident knowing you are supporting a positive impact in our world. Mini Mint also offers educational workshops, classes, Mini Mint Mama Groups and events for the entire family! Stop in to join the community.

914 41st Avenue, Santa Cruz, CA 95062

We are a customer service oriented professional bike shop. We carry beach cruisers, family bikes, kids bikes, Ebikes, mountain bikes, road bikes, apparel, gear, and accessories. We offer Retül Bike fitting, repair and service.

1203 41st Avenue, Santa Cruz, CA 95010

The Closet Shopper is a Boutique style, recycled fashion store for women.

2801 Daubenbiss Avenue, Apt 13, Soquel, CA 95073

TspVanilla is a cottage bakery producing sweets and sourdough baked goods. We are a local small business of color. Our goal is to work with like minded local businesses and bring joy to the community with food!

881 41st Avenue, Santa Cruz, CA 95062

Eastside Santa Cruz’s brand-new independent bookstore. We have new & used books, fun gifts, & some pretty cute store dogs.

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